Friday Oct 16, 2009
Where is the online market?
Every time someone views my actual blog page (as opposed to reading it in a feed reader), it records some statistics about the visitor. I'm using a widget located at the bottom right hand side of my blog from ClustrMaps, to create the following graphic.
As an Australian, what intrigues me is how little traffic actually appears to come from Australia in comparison to North America and Europe. Its the barrier of distance that we need to overcome!
The internet allows us to talk to, to reach, to communicate and to influence people and businesses across the globe. Yet us Australians, spend the fair majority of our time selling in the offline world, to the people that we can see and touch and not to those larger potential online markets.
Why?
Saturday Jul 25, 2009
Learning from Jeff Bezos
A very interesting YouTUBE video from Jeff Bezos, who is the founder of Amazon.
Found the video on Thomas Otter's blog here.
Key points:
- Obsess about your customers, not your competitors
- Invent
- Think long term - payback usually 5 to 7 years, but customers benefit short term
- Be prepared to be misunderstood
I loved Jeff's enthusiasm in this video. The mention of amazon.toast was interesting.
